Stretching from Zurich’s main railway station to the shores of Lake Zurich, Bahnhofstrasse is one of the world’s most prestigious shopping streets.
Built along the route of a former moat after the city’s fortifications were dismantled in the 19th century, the boulevard is lined with flagship boutiques from luxury houses including Chanel and Louis Vuitton.
Around Paradeplatz, many of Switzerland’s leading watchmakers – including Rolex and Patek Philippe – showcase their latest timepieces alongside renowned jewellers and department stores.